Google Analytics 4 (GA4) is the newest version of tracking from Google. Instead of tracking page views, GA4 tracks event-based behavior, enabling you to have more meaningful data.
GA4 may be new to many, but at Marketing Doctors, you can rest easy knowing that our team has years of experience working with Google’s event-centric tracking model in several methods. Our goal is to help you maintain your existing tracking insights while allowing you to expand your information-gathering on customer behavior while they interact with your site based on metrics YOU decide.
Google stopped using the old version of analytics reporting on July 1, 2023. If your website already had analytics installed on your webpage but have not migrated tracking from Universal Analytics (UA) to GA4, there’s no time like the present! Using GA4 as a primary tracking method of what users do when they land on your website, allows you to have the most up to date and relevant data available to foster sound business decisions for the future.
Understand your website visitors like never before.
Track website performance.
Measure marketing campaign effectivity.
Improve user experience.
Make data-driven decisions.
Upgrade to GA4 Today!
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WE WILL:
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Review your current analytics setup
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Install and configure GA4
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Integrate Google Tag Manager (GTM)
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Create Measurement Events
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Configure Conversions
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Configure for Ecommerce Conversions